Friday, September 4, 2015

Email marketing tips to boost sales

Email marketing accounts for 7%+ of all ecommerce transactions.
Shopify Ecommerce Digest

Ecommerce Email Marketing: 10 Tips to Boost Product Sales

Email marketing accounts for over 7% of all ecommerce transactions, making it the second most effective ecommerce marketing channel behind search (15.8%). Despite email being around for over 21 years, we've never had the opportunity to segment and personalize email marketing at the scale we can today. With behavioral-triggered email marketing and the ability to segment customers down to the finest distinctions, it's no surprise that email marketing continues to grow in effectiveness.
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